Executive Director, Marketing Strategy & Partnerships

Huntsville, AL
Full Time
Senior Manager/Supervisor

Executive Director, Marketing Strategy & Partnerships; Camgian is seeking a strategic marketing and partnerships executive to shape how the market understands Camgian and Reactor®, and to build the partner ecosystem that carries both into new customers and missions. You will be responsible for enterprise growth strategies, market identification, ecosystem development, product commercialization research and enablement, developing and managing strategic partnerships, and customer engagement activities, while representing Camgian’s brand, culture, mission, and values to customers, partners, and industry. Reporting to the Executive Vice President of Growth & Product Marketing, you will expand the profile, reach, and revenue impact of Camgian and its products. 

Position Summary 

The Executive Director, Marketing Strategy & Partnerships is a senior growth leader responsible for defining and executing the marketing and ecosystem strategy that drives pipeline, revenue, and market position for Camgian’s AI-enabled Decision Logic products, led by Reactor®. The role spans corporate marketing, brand and category positioning, demand generation, thought leadership, and strategic partnerships across defense, government, and commercial markets. 

This executive will lead market strategy for Reactor’s core mission areas, including integrated air and missile defense, counter-UAS, and multi-domain command and control, and will build partnerships with prime contractors, systems integrators, sensor and effector providers, and technology companies that position Reactor as the decision layer inside larger programs and architectures. 

The successful candidate will serve as a trusted advisor to Growth leadership, work in lockstep with capture, business development, and product management, and turn market insight into positioning, campaigns, and partnerships that measurably accelerate growth. 

Key Responsibilities 

  • Strategic Growth & Market Development 
  • Develop and execute annual and multi-year marketing strategies aligned to Camgian’s growth objectives, with measurable pipeline and revenue targets. 

  • Lead market intelligence efforts to evaluate competitive positioning, emerging technologies, customer needs, and industry trends. 

  • Build market-entry and expansion plans for Reactor and adjacent solutions, defining target segments, customers, programs, and channels. 

  • Translate market insight into clear recommendations for executive leadership on where to compete, how to win, and where to invest. 

  • Partner with Product Management to inform roadmap priorities, pricing, packaging, and go-to-market readiness with customer and market evidence. 

Brand Strategy & Corporate Marketing 

  • Develop and execute a comprehensive corporate marketing strategy that strengthens Camgian's market position. 

  • Lead positioning for Reactor and the Decision Logic category, establishing Camgian as a recognized leader in AI-enabled decision support and kill chain automation. 

  • Build and run the executive thought leadership program, including speaking engagements, bylined articles, white papers, podcasts, and media opportunities. 

  • Oversee public relations, strategic communications, analyst and influencer relations, and reputation management. 

  • Direct the website, digital presence, and content strategy so they reflect Camgian’s current capabilities and priorities. 

Demand Generation & Growth Enablement 

  • Plan and execute integrated campaigns (digital, events, content, and direct engagement) that generate qualified pipeline in priority markets. 

  • Align marketing programs with capture and business development plans to shape requirements and accelerate opportunity creation. 

  • Develop capture and sales enablement, including customer profiles, competitive positioning, battle cards, demo narratives, and proposal-ready content. 

  • Own trade show and event strategy, from selection and messaging through booth presence and post-event follow-through. 

  • Capture customer feedback and win/loss insights and feed them back into positioning, product, and growth plans. 

Strategic Partnerships & Ecosystem Development 

  • Define the partnership strategy and target partner portfolio across prime contractors, systems integrators, sensor and effector OEMs, technology and platform providers, academic and research institutions, and industry associations. 

  • Identify, negotiate, and manage teaming agreements, strategic alliances, channel arrangements, and co-marketing relationships. 

  • Build joint go-to-market plans with partners, including shared messaging, demonstrations, and pursuits. 

  • Work with Capture and Contracts to structure teaming arrangements that position Reactor on priority pursuits. 

  • Track partner performance and partner-sourced pipeline; invest in the relationships that produce results and retire those that do not. 

Industry Leadership & Corporate Representation 

  • Represent Camgian at conferences, trade shows, industry forums, and executive engagements as a senior ambassador for its mission, culture, and strategic vision. 

  • Build relationships with customers, government leaders, industry influencers, investors, and media. 

  • Expand Camgian’s presence in industry associations, working groups, and innovation networks. 

Team Leadership & Operational Excellence 

  • Lead, develop, and scale the marketing and partnerships team, including agencies and contractors. 

  • Own the marketing and partnerships budget and allocate resources to the highest-return programs. 

  • Establish KPIs, dashboards, and reporting for marketing, brand, and partnership performance; review results with Growth leadership quarterly and adjust plans accordingly. 

  • Ensure external content and partner activities comply with contractual, export control (ITAR/EAR), and public-release requirements. 

Desired Skills 

  • Strategic mindset with a strong sense of brand, product, and market positioning. 

  • Ability to translate complex technical capabilities into clear, compelling value for operators, acquisition leaders, and executives. 

  • Skilled relationship builder and negotiator with big-picture, enterprise-level thinking. 

  • Strong lead generation, campaign management, and strategic planning skills. 

  • Understanding of product development cycles and defense acquisition processes. 

  • Ability to operate at both strategic and tactical levels. 

  • Ability to influence senior leaders across the company and with external partners. 

  • Excellent written communication and presentation skills. 

  • Excellent organizational skills and attention to detail. 

  • Excellent time management skills with a proven ability to meet deadlines. 

Qualifications 

  • United States Citizenship 

  • Bachelor’s Degree (Marketing, Business, Communications, or relevant technical degree); Master’s or MBA preferred 

  • 10+ years of progressive experience in marketing, growth strategy, business development, or strategic partnerships, including 5+ years in leadership roles 

  • Proven track record building and scaling marketing, brand, and partnership functions in defense, aerospace, national security, or government technology markets 

  • Demonstrated success executing marketing strategy, brand positioning, demand generation, and thought leadership programs that produced measurable pipeline 

  • Experience negotiating teaming agreements, strategic alliances, or partner frameworks with prime contractors or technology partners 

  • Experience in AI/ML, command and control, air and missile defense, or counter-UAS markets preferred 

  • Strong executive presence, with the ability to engage C-suite executives, senior government leaders, and general/flag officers 

  • Proficient with Microsoft Office Suite, CRM, and marketing automation tools 

  • US SECRET Security Clearance, or the ability to obtain and maintain one 

Success Measures 

  • Marketing-sourced and marketing-influenced pipeline and revenue 

  • Partner-sourced pipeline and revenue; new strategic partnerships signed and active 

  • Reactor adoption and new strategic accounts won 

  • Brand awareness, share of voice, and market perception in target segments 

  • Speaking engagements, publications, and earned media secured 

  • Website and digital engagement growth 

  • Customer satisfaction and retention 

  • Programs delivered on time and on budget 

Exceptional work ethic, willingness to learn, tenacity not to quit, aptitude to surpass, and ardent desire to work in a fast-paced environment are necessary for success. Collaboration and cross-pollination with other teams will be frequent; thus communication, openness, and willingness to share both success and failure is necessary. We are a team-centric organization, there are no individuals, we win and lose together. 

A career at Camgian includes an exceptional salary and benefit package, outstanding opportunities for growth, and a collaborative team environment. 

Camgian Culture and Core Value Traits 

  • Team: We rally around a common mission and support each other ensuring that nobody must go it alone. 

  • No Quit: No matter the difficulty, we always look for opportunities. Focusing blame wastes energy and time. We always keep moving forward. 

  • Win: We set high expectations for ourselves and our company and prepare and execute to win. 

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